Business Online Masters Degrees Directory

 

 

 

 

 

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Online Marketing MBA Programs
The marketing industry is a dynamic and exciting career to pursue. If you have an MBA in marketing, you can become a marketing manager or director that oversees large departments and have an influence over the direction of the goods or services that enter into the market. A typically marketing manager will handle projects that involve strategic planning, develop advertising, handle public relations, and manage major events and trade shows.

A marketing manager or director will develop product concepts, do market research and analysis to determine trends and competition, work on business development plans, plan and execute marketing strategies. You develop communications campaigns that will use multi-channel marketing via the web, print, video, develop an integrated approach to marketing strategies and planning that uses advertising, direct mail, customer and retail promotions, and new concept development. You will develop strategies that will drive advertising campaigns and drive product pricing. What a powerful position!

Before you can approach any of the above, you need to learn analytical skills so that you can forecast and develop models, contribute to revenue forecasting and work closely with the rest of the executive team, which ultimately determines potential profit and loss and how the management team responds to that information in order to determine short and long-term business strategies.

Most high-level marketing jobs require a master's degree, so if your goal is to become a high-powered marketing executive, get your MBA. Courses typically include:
  • E-marketing theory
  • Consumer behavior
  • Marketing research and analysis
  • Marketing strategy
You are responsible for positioning and product branding, so an excellent knowledge of marketing strategies, managerial and leadership skills is very important to success. Online marketing MBA programs will allow you to earn your degree at your pace while working, so become a valuable member of your management team, and get that degree as soon as possible.
Master of Business Administration/Marketing (University of Phoenix)
The Master of Business Administration/Marketing (MBA/MKT) program develops students for the role marketing managers play in defining business problems, assessing information, considering alternatives, and choosing the best solution. Students in this program will complete five specialized courses in e-Marketing Theory and Application, Consumer Behavior, Marketing Research, Marketing Strategy, and the Marketing Capstone Course. more information...
MBA - Marketing (Grand Canyon University)
Grand Canyon University prepares learners to become global citizens, critical thinkers, effective communicators, and responsible leaders by providing an academically-challenging, values-based curriculum from the context of our Christian heritage. more information...
MBA: Marketing (Strayer University)
Strayer University's Master of Business Administration (MBA) program offers a vigorous, broad-based education for working professionals from a wide range of backgrounds who wish to advance or enhance their business careers. With a curriculum that prepares adult students for the emerging knowledge economy, the MBA program and emphasizes the latest concepts, practices, and skills in today's rapidly changing marketplace. more information...
MBA/Marketing (Kaplan University)
An MBA will greatly increase your income potential and marketability in today's competitive job market. This professionally focused program prepares you for business management and corporate leadership. As a graduate of this program you will be qualified for high-level employment opportunities in finance, marketing, operations, management of information systems, and human resources. An MBA can also help you advance your current career. more information...
MBA in General Management (Marylhurst University)
Marylhurst's accredited MBA program consists of 48 quarter credits, blending academic theory with real-world practice. Instructors use a mix of case studies, simulations and readings to bring business concepts to life. It is a collaborative, creative and high-tech learning environment that meets the needs of working adults. more information...
Master of Business Administration (American Military University)
The Master of Business Administration (MBA) degree is sought by those who seek graduate level understanding, research and analytical capability, and practical application in the corporate world of the theory and practice of business marketing, management, finance, law, information systems, and strategy. more information...
MS in Business Administration (MBA) (Stevens-Henager - Online)
Our Master of Business Administration (MBA) program demonstrates our philosophy of offering advanced business education to individuals already working in their respective fields. Rapid economic change continues to influence practices across the business spectrum, and many professionals realize that they must pursue advanced business education to remain competitive. Stevens-Henager College allows working adults to achieve this goal by offering the MBA program entirely online. more information...
Master of Business Administration (Georgia Southern University)
The Georgia WebMBA is accredited by The Association to Advance Collegiate Schools of Business International (AACSB), the premier accrediting body for business degree programs. The program consists of 10 courses and is designed to be completed in 20 months. All classes are completed online with no elective courses. In addition, classes are taught by outstanding graduate faculty recognized for their research and teaching. more information...
Executive MBA (Rochester Institute of Technology)
Rochester Institute of Technology's online Executive MBA program is a rigorous, innovative program for mature, high-performing executives who are seeking to establish themselves with a sound foundation in business and leadership fundamentals and also distinguish their careers with an international business perspective. more information...

Additional Resources:  Business Marketing Association